Following the public announcement of its official partnership with the Miami Open Tennis Tournament, LACOSTE made a splash as the official Tournament outfitter, which kicked off on March 23rd. The French fashion and lifestyle brand hosted a series of tournament events including a LACOSTE Suite at the Miami Open where celebs like Karolina Kurkova attended to watch the Men’s Finals and Women’s Finals. As the official sponsor of this year’s tournament, LACOSTE also introduced its exclusive stylish tournament-branded Miami Open apparel collection online and in select stores, which features performance fabrics in bold red, blue and purple colors and color-blocking details.
