Waterloo Gin Company, the pioneering gin brand distilled in Texas and inspired by the botanicals of the Texas Hill Country, has announced the debut of its newest expression, Prickly Pear & Rose Gin. Crafted to capture the colorful spirit of Texas, this premium release blends bold flavors with a striking presentation and offers a fresh perspective on modern gin making. Designed to arrive in time for Negroni Week, the expression showcases Waterloo Gin’s continued focus on quality, creativity, and regional authenticity.

The new Prickly Pear & Rose Gin represents a botanical-forward evolution in American craft spirits. Distilled in small batches, the spirit layers hibiscus, rose, and prickly pear with Waterloo’s nine-botanical recipe and limestone-filtered spring water. The result is a rosy-hued gin with a balanced flavor profile that is both floral and earthy. Crafted for adventurous gin drinkers, this release reflects a growing demand for premium products that combine authenticity with innovation while staying true to their origins.

With this launch, Waterloo Gin expands its acclaimed portfolio of standout spirits. Waterloo No. 9 delivers a New American style gin infused with lavender, grapefruit, and pecan, while Waterloo Barrel-Aged develops deep complexity after maturing for two years in charred American white oak. Together with Prickly Pear & Rose, the lineup highlights Waterloo’s versatility and ability to create spirits that embody a sense of place while appealing to modern tastes.

Waterloo Prickly Pear & Rose Gin is bottled at 47% ABV and available in 750ml format with a suggested retail price of $34.99. The spirit reinforces Waterloo’s reputation as a rising star in the premium gin category, offering a uniquely Texan expression that bridges traditional craftsmanship with contemporary style. Its layered profile and striking appearance make it a standout for both seasoned enthusiasts and newcomers seeking elevated cocktail experiences.

Perfect for classic and inventive cocktails, Prickly Pear & Rose Gin shines in the Waterloo Southside, a mix of gin, fresh lime juice, simple syrup, and muddled mint. It also pairs beautifully in a floral-forward spritz, a White Negroni, or simply served with tonic and a citrus twist. Each pour reflects Waterloo’s dedication to celebrating the botanicals of the Hill Country while offering endless versatility for bartenders and at-home cocktail enthusiasts alike.

Born in Austin—originally named Waterloo—the brand continues to draw inspiration from the natural beauty and cultural heritage of Texas Hill Country. Each bottle is a testament to craftsmanship, combining local botanicals with refined techniques to deliver a sense of place in every sip. With Prickly Pear & Rose Gin, Waterloo Gin Company has created a bold, botanical tribute to Texas that elevates the modern gin experience and secures its position as a distinctive leader in American craft spirits.

By Kinya Claiborne, STYLE & SOCIETY