Online shopping has been a godsend to fashion consumers around the world, but few offer the personal touch of a fashion stylist to assist in your styling needs at an affordable price. We recently discovered Golden Tote, an online clothing boutique that offers a surprise shopping spree filled with items hand-picked from a personal stylist bundled up in a cute canvas tote bag delivered to your doorsteps every month. Golden Tote was founded by endlessly wearable line, Puella designers Sarah Becker and Sarah Sweeney (sold at Anthropology and worn by trendy celebs such as Kate Hudson and Olivia Wilde). During one of their sale events, they filled bags with 10 pieces of clothing at 80% off the retail price, and the idea catapulted the birth of Golden Tote.
Golden Tote has a team of stylists that hand-picks items based on an extensive style profile, which is filled out by you, then sends a personal tote to you every month, covering all bases such as your personal style, shape and size. It’s like having your own personal stylist at home to assist you with what to wear and how to wear it. Whether you’re a bohemian chick or rocker-chic, Golden Tote offers a variety of ready-to-wear clothing and accessories that are personally curate just for you. From cool-casual styles to business-work attire, there is no shortage of anything at Golden Tote, as their boutique includes dresses, pants, blouses, sweaters, blazers, jackets, shoes, hats, hair accessories and jewelry.
You get to choose the tote of your liking, depending on how much you need. The small tote consists of 2-3 pieces of clothing, while the $149 tote is comprised of 5-6 pieces of clothing. Then you select one or two items from the Golden Tote boutique and the stylists will surprise you with the rest. There’s also a “Surprise Tote” you can choose from that is $99 and surprises you with 4 pieces of clothing they choose from your personal style profile you created. Visit Golden Tote to get started and check out some of our must-haves from their wondrous winter collection. By Gina Velasco