Joie De Viv is making a positive impact with its latest collection of everyday fine lab-grown diamond jewelry for fall. Embracing a modern, chic style that’s also versatile, the collection includes a wide array of affordable timeless favorites such as diamond stud and hoop earrings, circle and solitaire pendants, dainty stackable rings, colorful tennis bracelets, and diamond hoop necklaces with a feminine touch.
Founded on the belief that jewelry should be luxurious, fun, ethical, and a part of every day, Joie De Viv creates a jewelry experience that draws inspiration from the joyous moments in life. Each collection is inspired by real women who have made an impact in designer Vivian Weyll’s life including world-travelers, adventure seekers, and dreamers, with each distinct piece corresponding to transcendent, elegant journeys.
Inspired by the City of Lights, Paris, and an actress who lives her best life there, this collection features diamonds that float in encrusted orbits, emitting their own kind of light.
Inspired by a woman who fled her native country to create a better life. This collection is about strokes of gold juxtaposed with stones that scintillate like the stars at night.
Inspired by a renegade at heart and an authentic style setter, this collection redefines modern elegance. Fusing gold and diamonds into rebellious little masterpieces.
Inspired by a young girl in Paris who never stopped playing with sparkling stones and colorful objects, this collection marries elegant curvature with transcendent pear-shaped diamonds.
Expertly crafted to meet the growing demand for affordable eco-friendly diamond jewelry, Joie De Viv is carving a new and positive path in a highly saturated and immensely destructive fine jewelry industry. The lab-grown diamonds are chemically, physically, optically, thermally, and also visually identical to mined diamonds. But leave a significantly smaller environmental footprint.
Joie De Viv’s signature diamond pieces all feature lab-grown diamonds that are meticulously cut and polished to a sparkling finish by leading diamond-cutting experts around the world. Beautifully crafted into stunning jewels by jewelers in both Miami and Los Angeles, most designs are available in 18k yellow, white, and rose gold made entirely from reclaimed and recycled metals.
Joie De Viv jewelry ranges in price from $400 to $5,000, which is 20%-30% less expensive than mined diamonds.
By Kinya Claiborne, STYLE & SOCIETY