Beautycon returned to the Los Angeles Convention Center for the 2019 Beautycon Festival LA, the largest beauty festival in the world. The Festival featured engaging panel discussions, live makeup tutorials from the industry’s biggest makeup artists and on-stage conversations and brand activations from Glossier, Ulta Beauty, Huda Beauty, Anastasia Beverly Hills, Target, Boscia, NYX, Too Faced, Beauty Blender, Milani, Rimmel, Covergirl, Revlon and more!

During the two-day festival, Priyanka Chopra participated in a fireside chat where she discussed her charitable work through her foundation, The Priyanka Chopra Foundation for Health and Education, the importance of empowering women and what the next chapter of her life entails. When discussing how women are often pitted against one another, Chopra said “The more I champion women in my own small way maybe I’ll be able to create a world where women run the show.”

Grammy award-winning singer, songwriter and CEO, Ciara sat down with Arianna Huffington to discuss confidence and leveling up, master resilience, empowerment, and self-love, while Kelly Rowland spoke about being happier and healthier than ever in 2019. Other celebrities and social media influencers in attendance included Style & Society’s Kinya Claiborne, Jhené Aiko, French Montana, Tina Knowles Lawson, Megan Thee Stallion, Jeannie Mai, Tyra Banks, Kehlani, Patrick Starrr, and many more.

Beautycon creates memorable experiences, both digitally and IRL, for their highly engaged community of content creators, celebrities, brands and fans, celebrating the beauty of self-expression and staying true to oneself. Beautycon, which has taken place all over the world including Los Angeles, New York, Tokyo, London, Dubai and Dallas, has welcomed more than 100,000 fans worldwide, igniting a global trend in the world of beauty.

By Kinya Claiborne, STYLE & SOCIETY