In recognition of Wet Seal’s re-brand, the Southern California–based company hosted a fun–filled night of music, drinks, shopping, and fashion at The Well in Los Angeles on August 31. During the event, Wet Seal officially launched their latest campaign IDEFINEPRETTY with cover star Mame Adjei from Americas Next Top Model, who also works with schools for youth empowerment. The program, which encourages young women to define what pretty means to them, runs through the entire month of September.

The event was an action packed and included LA’s most notable influencers, tastemakers, fashionistas, and more. Models such as Alanna Whittaker, Sara Mia, and Brittny Ward kept it cute while shopping new fall looks, and Wet Seal’s VP of Brand Marketing, Angelo D’Agostino, delivered a warming speech about the latest campaign, acknowledging the new direction the brand is heading. Highlights included Mame snapping pics with guests, the DJ, and the Wet Seal tem offering a bevy of Instagram-worthy posts, and a gaggle of hilarious Snapchat moments.