MAXIM Magazine delivered an epic Indy 500 kickoff party to the biggest weekend in race car driving history to Indianapolis on May 27 at the Pan AM. The exclusive affair, produced by Karma International, rallied a talented line up featuring renowned deejays followed by a headlining performance by Tiësto. The party also drew in other big names, with guest appearances by a few of Indy 500’s famous racers, the Colt’s Andrew Luck, along with celebrities such as David Letterman, Chris Pines, and an impromptu performance by Flo-Rida.
The Maxim Party at Indy 500 also included fashion and art by Black Tape Project’s Joel Alvarez, a silent auction by Legends, and multiple interactive areas featuring Budweiser’s Beer Bar. Life Support offered hangover recovery shots, while Red Bull provided energizing mixers and Steak & Shake served specialty burgers and fries. Guests also enjoyed specialty sips provided by Hangar 1 Vodka & Maestro Dobel Tequila.
