MAXIM Magazine delivered an epic Indy 500 kickoff party to the biggest weekend in race car driving history to Indianapolis ‪on May 27 at the Pan AM. The exclusive affair, produced by Karma International, rallied a talented line up featuring renowned deejays followed by a headlining performance by Tiësto.  The party also drew in other big names, with guest appearances by a few of Indy 500’s famous racers, the Colt’s Andrew Luck, along with celebrities such as David Letterman, Chris Pines, and an impromptu performance by Flo-Rida.

The Maxim Party at Indy 500 also included fashion and art by Black Tape Project’s Joel Alvarez, a silent auction by Legends, and multiple interactive areas featuring Budweiser’s Beer Bar. Life Support offered hangover recovery shots, while Red Bull provided energizing mixers and Steak & Shake served specialty burgers and fries. Guests also enjoyed specialty sips provided by Hangar 1 Vodka & Maestro Dobel Tequila.