New York-based design house JOVANI celebrated the opening of its premiere store on Robertson Boulevard May 24 in true Hollywood fashion. With celebrity attendees such as Olivia Culpo, Holland Roden and Jennette McCurdy, the night turned into a festive event with champagne and passed hors d’oeuvres to mark the beginning of a new special occasion destination in the Los Angeles shopping landscape.

The event was hosted by celebrity stylists Karen Raphael, Micah McDonald and Wayman Bannerman and also welcomed the attendance of other celebs such as Jane Seymour, Chrissy Fit, Kelley Jakle, Laura Vandervoot and Paris Berelc among others.

Located at the corner of Alden Drive and North Robertson Boulevard, near the iconic restaurant The Ivy, JOVANI Los Angeles features over 3,500 square feet designed to give clientele an exclusive and multi-sensory experience as they get one-on-one service with JOVANI’s sales and styling team.

JOVANI offers more than 4,000 styles from cocktail dresses to evening gowns and ready-to-wear to bridal options for women of all ages and is sold in department stores such as Neiman Marcus, Saks Fifth Avenue, Harrods as well as specialty boutiques worldwide for over 30 years.